friday, may 11, 2012: snapshots of our renovated shop in Antwerp
thursday, may 10, 2012: ao loves japan - part two

Milk Magazine Japan published an article about us in their latest issue.
It's a very shame we cannot read the article ourselves, but we've asked our japanese agent to translate. They talk about their visit in Nazareth, our office, our brand and about our head of design, Patricia, who gave them a very personal and energetic presentation of the collection. For them, the characteristics of Patricia embody ao's care for the details and the playful mind of each product.

They also talk about our name, 'American Outfitters', which comes from the passion for the USA of father Vandemoortele, the founder of our company.
Inspiring and loving words by Milk Japan! We also love the photos and the graphic design!

friday, april 20, 2012: Friday at AO
thursday, april 19, 2012: Tonight - Late Night Shopping in Ghent
monday, april 16, 2012: making of ao summer catalogue
thursday, april 12, 2012: ao dresses

Hilde Debaerdemaker is a belgian actress who has played in several belgian tv-shows and movies. Ao is her personal fashion sponsor!
She came shopping for her 4 kids and this is what she thought of our summer collection: "Wow, those tees with the wild animals are great! I love the gorilla and the bear! Lovely dresses for my girls, matching, but still very different, very cute! For my boys I've found some beautiful classic pair of jeans and those brightly colored shorts are awesome! And thumbs up for the cool hoodies! Ao rules!!"